Direct Mailing Solutions: Mailmark Franking Machine Or Letter Stamps
FP Blog: Find out if Royal mail approved mailmark franking machines or letter stamps can improve your outbound mailing process
In this blog we will be finding out if franking machines are cheaper than stamps.
We know you are doing your research, but if you want to get down to the nitty gritty of it all, find out the quotes for business mailing solution suited to your company.
Stamps signify that appropriate payment has been made for the service of transporting a letter, when buying stamps it is hard to accurately measure the right amount of budget needed for all types of outbound mail; small medium or large.
UK postage stamps can be brought from your local Post Office and is the more expensive postal option. They also require someone to lick and apply the stamp to a letter or parcel, taking time out of someone’s working day.
For example a standard franking machine will save you 8p per first class letter and 15p per second class letter (based on the 2017 postage rates).
To help convey your message and keep branding level at an all-time high with postal mails, an ink stamp is produced when using a franking machine and these can be customised to suit your business, with a business logo and/or return address being franked.
In our 2021 data, we focused on mail pieces that contain digital response elements. The distribution of channels shows that QR code usage has soared (now at 40% of all mail received), with web addresses close behind.
Every action has a consequence, for every soul crushing repeated mail lethargic stamping action leaves an impression on the receiver, Francotyp post base Franking machines do repetitive tasks much better, quickly and more efficiently than humans, Your business can't help but benefit overall from more dedicated brainpower thanks to machine automation with your staff members focusing on with business development: networking, sales calls and broader general customer service.
Two years ago, only 17.8% of sales were made from online purchases (Global eCommerce Forecast 2021, eMarketer, 2021). That number is expected to grow in the next few years and reach 20.8% by 2023, a 3 percentage point increase. And the growth is forecasted to continue, by 2025, 23% of all sales are estimated to be made online, which would be a 5.2 percentage point increase in five years.
What’s more, the ink stamp can be tailored and customised to the brand image of your business, so that it has your company logo on it.
When you buy a FP mailing post base franking machines, they have a scale built into them, the measured weight will always be accurate. This means the postage cost will always be calculated correctly, which stops any overpayment or underpayment, ensuring your clients will never be put in a position where they have to pay to receive your mail.
You should know that FP mailing royal mail approved franking machines can be bought, rented and sold without much restriction.. This range of options is great news for business budget flexibility, there are around two dozen trusted third-party franking machine sellers, so you can shop around for the best possible quote here